Product Description

Brand and Shade Information
Wella Koleston Intense is a salon-trusted hair color brand offering long-lasting, rich color results with complete grey coverage. The shade 307/11 is Deep Ash Medium Blonde, a cool-toned blonde with subtle ash undertones designed for those seeking a sophisticated, natural-looking result with added depth and vibrancy.

Product Overview
Wella Koleston Intense Hair Color 307/11 Deep Ash Medium Blonde is a permanent hair dye that blends advanced color technology with nourishing ingredients to deliver intense color performance. This shade offers a beautifully balanced blonde tone, making it ideal for users who prefer medium blonde shades with a refined ash finish. Its deeply moisturizing formula ensures soft, radiant, and healthy-looking hair after each application.

Key Features

• Provides 100% gray coverage with professional precision

• Offers vibrant, cool-toned deep ash blonde color lasting up to 8 weeks

• Formulated with argan oil and four deep moisturizers for intense hair care

• Strengthens and hydrates hair while coloring

• Suitable for various hair types, including dry, color-treated, or mature hair

• Designed for convenient and easy at-home use

Application Instructions

1. Wear gloves before starting the application.

2. Mix the color cream and developer in a non-metallic bowl, as instructed.

3. Apply the mixture evenly to dry, unwashed hair, working from roots to tips.

4. Let the color process for 30 to 45 minutes.

5. Rinse thoroughly with water until clear.

6. Use the included post-color conditioner to restore moisture and shine.

Safety Precautions

• Perform a skin allergy test 48 hours before use.

• Avoid contact with eyes; rinse immediately if the product gets in the eyes.

• Store out of reach of children.

• Follow all safety guidelines provided in the instruction leaflet.

Conclusion
Wella Koleston Intense Hair Color 307/11 Deep Ash Medium Blonde offers a high-performance coloring solution for those looking to achieve a natural, cool-toned blonde with grey coverage. With its conditioning benefits and professional-grade pigments, it ensures long-lasting, salon-quality results with healthier, shinier hair.