PRODUCT DESCRIPTION:

L’Oréal Paris Excellence Crème 7.12 Cool Pearl Blonde is a permanent hair colour designed to deliver rich, radiant colour with 100% grey coverage. Infused with a triple care formula, it protects your hair before, during, and after colouring. The anti-brass purple technology neutralises unwanted yellow and orange tones, leaving your hair with a cool, luminous blonde finish. Ideal for dark hair and stubborn greys, this non-drip crème formula ensures even application and long-lasting results. The post-colour shampoo and purple mask enhance shine and maintain vibrancy for up to 8 weeks.